Branded tech swag & onboarding kits

Swag new starters keep, wherever they log in from.

Hoodies, backpacks, power banks, charging cables and webcam covers for onboarding kits, sent to the office or to new starters working from home, plus giveaways for hackathons and conference stands, for software companies, MSPs, cyber security firms and games studios in Manchester, Belfast, Cardiff, Dundee or anywhere in between. From UK-based and European suppliers, delivered to UK addresses.

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  • Quoted in pounds, VAT at 20%
  • A proof before production
  • Delivered to UK addresses
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Kit forSoftware & SaaS

Onboarding kits for new starters, wherever they log in.

  • Hoodies
  • Backpacks
  • Power banks
  • Webcam covers

Popular for Onboarding, all-hands, conferences

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    Tech & IT merchandise

    UK tech is world-class online, so make it unforgettable offline.

    UK tech is one of the strongest ecosystems in the world, and the teams behind it live on screens. That’s exactly why physical merchandise matters: a hoodie in the office, a bottle on the desk or a backpack on the commute keeps your brand in real life, where no ad blocker reaches. Branded swag for UK software firms, start-ups, IT services, cyber, telecoms, data centres, games studios, agencies and developer communities. Every order comes with a free mock-up, a proof before production and one quote in pounds, ex VAT.

    Tap a sector to see what it needs

    Also for

    • Quantum computing
    • Space tech
    • Proptech
    • Legaltech
    • Insurtech
    • Agritech
    • Martech
    • Internet of things
    • AR and VR
    • Open-source projects
    • Hackathons
    • Coding bootcamps
    • IT recruitment
    • Tech charities

    Software and start-ups

    Software and SaaS

    What they do

    From established names such as Sage to thousands of younger SaaS companies, software teams use hoodies, notebooks and backpacks for onboarding, company days and customer events.

    What they order

      When they order

      Company kick-offs in January, conferences.

      Software and start-ups

      Start-ups and scale-ups

      What they do

      Start-ups and scale-ups grow fast and hire faster. A good onboarding pack makes new joiners feel part of something on day one, at home or in the office.

      What they order

        When they order

        Funding rounds, hiring sprints, launches.

        Software and start-ups

        AI and data

        What they do

        AI and data companies, from research labs such as Google DeepMind to applied AI start-ups, recruit hard and host meetups, where quality swag says you’re serious.

        What they order

          When they order

          Meetups, conferences, hiring drives.

          Software and start-ups

          E-commerce and marketplaces

          What they do

          Online retailers and marketplaces send branded packaging inserts, tote bags and gifts that turn a delivery into a memorable moment.

          What they order

            When they order

            Peak season from Black Friday to Christmas.

            Infrastructure and security

            IT services and MSPs

            What they do

            IT support firms and managed service providers visit clients’ offices, so smart polos, softshells and laptop bags make engineers easy to recognise.

            What they order

              When they order

              New contracts, client events.

              Infrastructure and security

              Cyber security

              What they do

              Cyber security companies such as Darktrace run conferences and capture-the-flag events, where privacy gadgets, hoodies and notebooks go down well.

              What they order

                When they order

                Cyber Security Awareness Month in October.

                Infrastructure and security

                Telecoms and networks

                What they do

                Telecoms and network companies such as BT and Vodafone have field engineers in the street and on roofs, plus big office teams and retail staff.

                What they order

                  When they order

                  Network rollouts, retail launches.

                  Infrastructure and security

                  Data centres and cloud

                  What they do

                  Data centre and cloud operators run secure sites around the clock, with layers for cool halls, flasks for night shifts and visitor lanyards.

                  What they order

                    When they order

                    Site openings, winter.

                    Games, creative and learning

                    Games studios and esports

                    What they do

                    Games studios, from Rockstar North in Edinburgh to indie teams across the UK, and esports teams build fan communities around hoodies, T-shirts and headsets.

                    What they order

                      When they order

                      Game launches, tournaments, summer events.

                      Games, creative and learning

                      Digital and creative agencies

                      What they do

                      Digital, design and creative agencies care about how things look, so tone-on-tone print, good fits and well-made tote bags fit the brief.

                      What they order

                        When they order

                        New brand launches, awards season.

                        Games, creative and learning

                        Edtech and healthtech

                        What they do

                        Edtech and healthtech companies work with schools, universities and the NHS, and need kit for conferences, training days and pilot sites.

                        What they order

                          When they order

                          Back to school in September, conferences.

                          Hardware, community and events

                          Hardware and devices

                          What they do

                          Hardware and device makers, from Raspberry Pi to Arm’s partners, launch products at trade shows and support maker communities with cables, gadgets and tools.

                          What they order

                            When they order

                            Product launches, trade shows.

                            Hardware, community and events

                            Developer communities and meetups

                            What they do

                            Developer communities, meetups, user groups and open-source projects run on volunteers and goodwill, so T-shirts and hoodies are part of the culture.

                            What they order

                              When they order

                              Meetups all year, hackathons in summer.

                              Hardware, community and events

                              Incubators, accelerators and tech events

                              What they do

                              Incubators, accelerators and tech week organisers welcome founders and investors with tote bags, lanyards and power banks for long event days.

                              What they order

                                When they order

                                Tech weeks in June, demo days.

                                At a glance

                                • $1.2tnvalue of the UK tech ecosystemSource: Tech Nation Report 2025 (Dealroom data)
                                • 3rdcountry to build a $1tn tech ecosystem, after the US and China, in 2022Source: Dealroom
                                • No. 1 in Europethe UK’s tech ecosystem by value, according to Tech NationSource: Tech Nation Report 2025
                                • 4 nationstech clusters across England, Scotland, Wales and Northern Ireland, from Belfast and Cardiff to Edinburgh and ManchesterSource: Tech Nation Report 2025

                                Organisations named on this page are examples that describe the sector. They are not our clients, and naming them doesn’t mean they endorse us.

                                Quick answers

                                What merchandise do tech companies order?
                                Hoodies, T-shirts, backpacks, tote bags, notebooks, bottles, travel mugs, power banks, cables, headphones and desk accessories. The sector explorer shows what each part of tech usually orders.
                                Why does physical merchandise matter for a digital company?
                                Because digital is crowded and screens are switched off at the end of the day. A hoodie, a bottle or a backpack is seen every day, in the office, on the commute and at home, without a single notification.

                                Swag builder

                                Build the onboarding pack, then ship it to every new joiner.

                                Start from a ready-made kit for onboarding, a conference stand, a remote team box or a hackathon, or tap items to build your own. Set how many people it’s for and we’ll do the maths, then copy the list into your quote request.

                                Start from a kit
                                Pick the items

                                Your swag kit

                                Items per person: 6Total pieces: 150

                                Paste the list into your quote request and we’ll price every item, with branding.

                                Quick answers

                                What should go in an onboarding pack?
                                A hoodie, a laptop backpack, a notebook, a bottle, a power bank and a wireless mouse cover the basics. The swag builder multiplies it by your hires.
                                How much swag do we need for a conference stand?
                                Start from expected visitors per day and the share you’ll talk to, then add spares. Lighter items such as tote bags, pens and lanyards go to everyone, with better items for qualified conversations.

                                The tech year

                                Kick-offs, launches and tech weeks, shipped before the keynote.

                                Tech moves fast, but its calendar is surprisingly regular: kick-offs, conferences, intakes and the peak season. Pick a month to see what’s coming, with an order-by date for each, so the swag arrives before the doors open.

                                0

                                Next up

                                1. January

                                  • Jan

                                    Company kick-offs

                                    January kick-offs bring sales and product teams together, with hoodies and notebooks for the new year.

                                  • February

                                    • Feb

                                      Safer Internet Day

                                      The second Tuesday of February, when cyber and edtech teams run online safety sessions in schools and offices.

                                    • March

                                      No fixed dates this month. It’s a good time to reorder the basics, check sizes for new starters and plan the next campaign.

                                    • April

                                      No fixed dates this month. It’s a good time to reorder the basics, check sizes for new starters and plan the next campaign.

                                    • May

                                      No fixed dates this month. It’s a good time to reorder the basics, check sizes for new starters and plan the next campaign.

                                    • June

                                      • Jun

                                        Tech weeks and festivals

                                        June brings the busiest week of the UK tech calendar, plus festivals in cities across the UK, with tote bags, lanyards and stand giveaways.

                                      • July

                                        • Jul

                                          Summer hackathons and interns

                                          Hackathons, intern programmes and summer meetups need T-shirts, bottles and power banks.

                                        • August

                                          No fixed dates this month. It’s a good time to reorder the basics, check sizes for new starters and plan the next campaign.

                                        • September

                                          • Sep

                                            Graduates and apprentices start

                                            New graduates and apprentices join in September, so onboarding packs need to be ready.

                                          • October

                                            • Oct

                                              Ada Lovelace Day

                                              The second Tuesday of October celebrates women in science, technology, engineering and maths.

                                              • Oct

                                                Cyber Security Awareness Month

                                                October is a good month for security awareness campaigns, with privacy gadgets and reminders for every desk.

                                              • November

                                                • Nov

                                                  Black Friday and peak

                                                  E-commerce teams prepare for the busiest weeks of the year, with packaging inserts and staff kit.

                                                • December

                                                  • Dec

                                                    Remote team gifts

                                                    End-of-year gifts for teams spread across the UK and beyond, sent to the office or to home addresses.

                                                  Dates are typical and can move from year to year, so check each organiser’s own calendar. Order-by dates allow about five weeks from brief to delivery, in line with our planner.

                                                  Quick answers

                                                  When should we order for the June tech week season?
                                                  Aim to send your brief in early May, about five weeks before. The tech year gives an order-by date for each moment.
                                                  When is Ada Lovelace Day?
                                                  Ada Lovelace Day is held on the second Tuesday of October each year, celebrating women in science, technology, engineering and maths.

                                                  Buyer’s guide

                                                  Swag people actually keep, where physical meets digital.

                                                  Tech audiences have seen a lot of swag, so it has to be good. Here’s what UK tech companies check before they order, plus a brief builder that turns your answers into a request we can quote.

                                                  What to check before you order

                                                  01Make the physical link to the digital
                                                  Add a QR code or a short URL that leads somewhere useful, such as your docs, careers page or a community invite, so a hoodie or a notebook becomes a doorway back to your product.
                                                  02Pick merch people keep
                                                  Useful, well-made items earn a daily place: hoodies, backpacks, bottles, travel mugs and power banks. A few good items beat a bag full of things nobody uses.
                                                  03Design for a design-literate audience
                                                  Developers and designers notice details. Tone-on-tone print, small chest logos, dark colours and a good fit usually go down better than a big logo on a white T-shirt.
                                                  04Plan for remote and international teams
                                                  Remote teams need kit at home. Tell us how many addresses there are, and remember that deliveries outside the UK may carry import charges for the receiver.
                                                  05Check tech specs and travel rules
                                                  Check capacity, connectors and charging specs on each tech product page. Power banks must go in hand luggage when flying, and airlines set limits, so check before sending them to events abroad.
                                                  06Plan Welsh, Gaelic or bilingual kit
                                                  Teams in Wales and Scotland may want Welsh or Gaelic on their kit. We can set Welsh, Gaelic or bilingual wording and you’ll check it on the free proof.

                                                  Build your brief

                                                  Who is it for?
                                                  Languages on the kit
                                                  Delivery
                                                  Budget per person

                                                  Your brief

                                                  Paste the brief into your quote request and we’ll come back with options, a free mock-up and one quote in pounds.

                                                  Words you’ll hear

                                                  Swag
                                                  Tech slang for branded merchandise given at events, to new hires and to the community.
                                                  Onboarding
                                                  The process of welcoming and setting up a new employee or customer, often starting with a welcome pack.
                                                  SaaS
                                                  Software as a service: software paid for by subscription and used online.
                                                  MSP
                                                  Managed service provider: a company that runs IT systems and support for other businesses.
                                                  DevRel
                                                  Developer relations: the team that builds a company’s relationship with the developers who use its products.
                                                  Hackathon
                                                  An event where people build a project together in a short time, often a day or a weekend.
                                                  Scale-up
                                                  A start-up that has proven its product and is growing quickly in staff and revenue.
                                                  Cyber Essentials
                                                  A UK Government-backed scheme, run by the National Cyber Security Centre, that certifies basic cyber security controls.

                                                  Quick answers

                                                  What does swag mean?
                                                  Swag is tech slang for branded merchandise, such as hoodies, T-shirts and bottles, given out at events, to new hires and to the community.
                                                  Can we have bilingual merchandise for a team in Wales?
                                                  Yes. We can set English and Welsh, English and Gaelic, or all three on your merchandise, and you’ll check the wording on the free proof.

                                                  Ask us anything

                                                  Your questions, answered straight.

                                                  What UK software companies, start-ups, IT services and developer communities usually ask us, answered by the people who run the orders. Search, or tap a question and we’ll answer it.

                                                  Hello! Ask us anything about swag and merchandise for tech and IT companies. Here’s what UK tech teams usually ask.

                                                  Can you send onboarding packs to remote employees?
                                                  Often, yes. Tell us how many home addresses there are and where they are, and we’ll confirm the options and costs in your quote. A single delivery to the office is usually simpler and costs less.
                                                  Can you print a small logo on dark hoodies?
                                                  Yes. Small chest logos and tone-on-tone print on dark hoodies are a common choice for tech brands. You’ll see the size and position on the free mock-up first.
                                                  Can you deliver to an event venue or a co-working space?
                                                  Yes, with some planning. Venues accept deliveries only at set times, and co-working spaces often turn parcels away unless the company name matches exactly, so send us the venue rules and a named contact.
                                                  Can you add our QR code or URL?
                                                  Yes. We can add a QR code, a short URL or a short message alongside your logo. Test the QR code on the proof before you approve, and use a link you can update later.
                                                  Is there a minimum order?
                                                  There’s no fixed minimum: we quote small runs too. Each branding method has a practical minimum, because a set-up costs the same whether it’s spread over ten items or a thousand, so very small runs cost more per item. Tell us your numbers and we’ll suggest the method that makes them work.
                                                  Can we see a mock-up or a sample first?
                                                  Yes. A digital mock-up of your logo on each product comes free with your quote. For bigger orders we can arrange samples: a blank product to check the size and feel, or a branded pre-production sample once the artwork is agreed. Some samples are free and some carry a cost, which we tell you up front. Nothing is made until you approve the final proof in writing.
                                                  How long does it take?
                                                  Plan on around 7 to 14 working days of production once your proof is approved and payment has cleared, or your purchase order is in place. Delivery comes on top: around 3 to 5 working days from UK-based suppliers to mainland Great Britain and 5 to 8 from European suppliers, customs included, with a little longer for Northern Ireland and the Highlands and Islands. Every date is an estimate until we confirm it in writing.
                                                  How much does it cost, and how do we pay?
                                                  Every order is quoted individually: the price depends on the product, the branding method, the number of colours or positions, the quantity and the delivery. Quotes are in pounds, ex VAT, with VAT at 20% added as one line, and any set-up is shown openly. Your contract and invoice are with Swish and Click Ltd, registered in Northern Ireland (NI737465), VAT number GB 530 7553 02. Pay a pro forma invoice by bank transfer, or buy on a purchase order with a 30-day credit account.
                                                  Do you deliver to Northern Ireland, Scotland and Wales?
                                                  Yes. We deliver across the UK, to mainland Great Britain, Northern Ireland and the Highlands and Islands, with a little longer for Northern Ireland and the islands. One order can be split across several sites, such as a head office in Cardiff and depots in Glasgow and Belfast.
                                                  Can you add Welsh, Gaelic or bilingual wording?
                                                  Yes. Welsh, Gaelic and bilingual wording is set exactly as you supply it, accents included, and you’ll check every character on the proof before anything is made. For a different name or message on each item, send a spreadsheet and we’ll suggest the method that handles it.

                                                  Still have a question?

                                                  Email info@swishandclick.co.uk or call +44 (0)20 4652 5994. A real person replies, usually within one working day.

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                                                      Kit for the way your sector works.

                                                      Pick your sector. We will suggest the kit.

                                                      Every sector buys differently. Pick yours for kit chosen around how your teams work, then send us your sites, quantities and dates for one clear quote in pounds.

                                                      Tell us how your teams work.

                                                      Tell us the products, quantities, UK delivery addresses and date: we reply with a written quote and the timing that goes with it.

                                                      Frequently asked questions

                                                      See all FAQs
                                                      Do you have products for my sector?

                                                      Yes: we group products for twelve sectors, from charities and universities to healthcare, construction and logistics. If your sector is not listed, tell us what your teams do and we suggest a kit.

                                                      Can you work with our purchase order and procurement process?

                                                      Yes. Quotes show clear unit prices, and approved organisations can buy on a 30-day credit account with a purchase order.

                                                      Can you deliver to several sites at once?

                                                      Yes. One order can go to many UK addresses, each with its own recipient, phone number and date, from head office to depots, wards or campuses.

                                                      Can you match our uniform colours across products?

                                                      We match colours as closely as each product and branding method allows, using your Pantone references, and the proof shows the result before production.

                                                      What is Swish & Click?

                                                      We supply branded merchandise and promotional products to UK organisations. We source each order from UK-based and European suppliers, brand it with your logo and deliver it to your UK addresses, with one quote and one invoice from Swish and Click Ltd.

                                                      How do I get a quote?

                                                      Send us the products you have in mind, the quantities, your logo, the delivery addresses and the date you need them by, using our quote form or email. We reply with a written quote in pounds and the timing that goes with it.

                                                      Is there a minimum order?

                                                      There is no single minimum: it depends on the product and the branding method, because set-up costs make very small runs less practical. Your quote shows any minimum, and on some items short runs are possible.

                                                      Will I see my logo on the product before you make it?

                                                      Yes. We send a digital proof showing your logo on the product, with its position, size and colours. Nothing goes into production until you approve it in writing.

                                                      Can I get a sample first?

                                                      Often, yes: blank or branded samples can be arranged on many products. Any cost is stated up front.

                                                      How long does it take?

                                                      Standard catalogue items take about 7 to 14 working days to make after proof approval and payment, and express lines from 2 working days on selected items. UK delivery then takes about 3 to 5 working days from UK-based suppliers, or 5 to 8 from European suppliers including customs. Every date is an estimate, not a guarantee.

                                                      Where do you deliver?

                                                      Anywhere in the UK, to one address or many: offices, sites, events and home addresses. Northern Ireland is quoted per order, and the Highlands and Islands can take longer. See delivery across the UK.

                                                      Are prices shown with or without VAT?

                                                      Our quotes are in pounds and show prices without VAT, with VAT at the standard 20% added as one line. If an item carries a different rate, the quote shows it.

                                                      How do I pay?

                                                      Pay the pro forma invoice by bank transfer, and production starts once payment clears. Approved organisations can use a 30-day credit account and pay by purchase order.

                                                      Which branding methods do you offer?

                                                      Embroidery, screen printing, pad printing, transfer and full-colour printing, laser engraving and debossing, depending on the product. We suggest the method that suits your logo and the item.

                                                      What logo file should I send?

                                                      Send a vector file if you can: AI, EPS, SVG or a vector PDF. If you only have a JPG or PNG, send it anyway: we can often redraw it, and you approve the new file before it is used.

                                                      Are there import charges on goods from European suppliers?

                                                      Delivery terms are agreed before dispatch and written on your quote: DDP, where we handle the import, or DAP, where the receiver pays import VAT and any duty and needs a GB EORI number.

                                                      Do you hold stock?

                                                      No. Each order is sourced from the supplier that makes or stocks the product and delivered direct to your addresses, so the lead time runs from your proof approval.

                                                      What if something arrives damaged or wrong?

                                                      Tell us straight away with photos of the box, the items and the label. We investigate with the supplier or courier and agree the remedy with you, case by case.