1Tote bag
Front panel
- Typical size
- Often close to A4 on a standard tote
- Suits
- Screen printing
- Digital transfer
- Sublimation
The big, bold position: logos, slogans and event artwork.
Promotional bags & luggage
Promotional bags are the company merch that leaves the building every day. Pick from printed tote bags, backpacks, drawstring gym bags, trolley cases, laptop bags and cool bags: custom bags with your logo, screen printed, transfer printed or embroidered by our vetted network of European and international suppliers.
Pick a bag to open the range
Where’s it going?
Seven ranges on the belt. Choose where your bags are going.
The bags world
Totes, backpacks, drawstring bags, duffel bags, luggage, laptop bags and cooler bags for teams, events and gifts across Estonia and Europe. Tap a bag on the carousel to meet the range, or scroll down to see every one with live product counts. Mix as many as you like on one quote, in euros and excl. VAT, with a free mock-up first.
Tap anything in the scene to take a closer look.
Quick answers
Bag finder
Choosing between a tote, a backpack and a duffel bag is easier when you start with what goes inside. Tap everything your team will carry and how they travel, and we’ll suggest the range to start with, plus one to consider.
Suggestions are a starting point. Tell us the brief and we’ll compare two or three styles for you.
Branding
Tap a number on the bag to see the typical size for that position and the methods that suit it. Below, the branding methods are compared side by side; tap a method to light up the positions where it works.
1Tote bag
The big, bold position: logos, slogans and event artwork.
2Tote bag
A discreet logo that suits premium totes and gifts.
3Tote bag
A second logo or web address, seen when the bag hangs from a shoulder.
4Backpack
The usual home for a backpack logo, embroidered or transferred.
5Backpack
More visible from a distance, where the panel isn’t padded or zipped.
6Backpack
A small touch for names, initials or a second logo.
| Method | Ideal for | Small runs | Large runs | Full colour |
|---|---|---|---|---|
| Larger runs on cotton, jute, non-woven and paper | Limited | Very good | Good | |
| Small runs, full colour, PU and names | Very good | Good | Very good | |
| Backpacks, laptop bags and heavier totes | Good | Very good | Limited | |
| Edge-to-edge designs on white polyester | Good | Very good | Very good |
A rough guide: the right method depends on the bag, the material and the artwork, and your quote confirms it. Each product page lists the methods available.
Who orders our bags
From conference totes to laptop backpacks and cooler bags for shift teams, every sector carries something different. Here’s what each sector usually orders, how an order runs from brief to delivery, and the terms you’ll see along the way.
What the bags are for, how many and by when. Send your logo if you have it.
One quote in euros, excl. VAT, with your logo shown on the bags you’ve chosen.
Check every detail, colours and wording included. Nothing is made until you approve in writing.
Usually 7 to 14 working days once the proof is approved and payment has been received.
To one address or split across your sites in Estonia and Europe, with a little longer to the Estonian islands and remote addresses.
Every date is an estimate until we confirm it in writing. The FAQs below cover timings, samples and payment.
Branded bags: FAQs
Sixteen questions businesses in Estonia ask before ordering branded bags, from autumn rain, fairs and the school start to delivery and payment, answered by the team that runs the orders.
Email info@swishandclick.eu or send your brief through our quote request page. A real person replies, usually within one working day.
Start with what people will carry and how they’ll travel. Totes suit events and shops, backpacks suit commuters and students, drawstring bags suit races and giveaways, sports bags suit clubs and gyms, luggage suits trips, laptop bags suit office teams and cooler bags suit shifts and picnics. The bag finder suggests a range from what you’ll carry.
Pick water-resistant fabric, a roll-top or a covered zip for rain and slush; few bags are fully waterproof, and paper bags aren’t. Pedestrians in Estonia must wear a reflector in the dark outside lit areas, so reflective strips or a branded reflector on the bag help on dark mornings; a reflector is certified only where its product page says so.
Cotton takes a crisp print and suits totes; jute looks natural and stands up on its own; polyester is light and often folds; nylon is soft and dries quickly; heavier polyester such as 600D suits backpacks and duffel bags; and PU leather looks smart for gifts and client-facing teams. The product page lists the material, and we can send samples so you can compare them.
Better not, if they go to the public. From 27 September 2026, Directive (EU) 2024/825 restricts generic claims such as ‘eco-friendly’ or ‘green’ without recognised excellent environmental performance. Specific, true wording such as ‘100 % cotton’ works better where the product page states it. We print the wording you approve, so check environmental claims with your adviser.
Laptops are sold by screen size, usually 13 to 17 inches; check the compartment on the product page, as some bags for 15.6-inch laptops are too tight for 16-inch models. The capacity you need depends on the load: about 20 litres takes a laptop, lunch and a jumper. The planners on our Backpacks, Cooler & Lunch Bags and Business & Laptop Bags pages help, and a sample settles it.
Most cooler and lunch bags are made for packed food and drinks. If food will touch the lining directly, that lining is a food-contact material under Regulation (EC) No 1935/2004. Compliance is the manufacturer’s responsibility; we make sure our suppliers meet EU rules and can ask the supplier for its documentation.
Screen printing suits larger runs on cotton, jute, non-woven and paper; a digital transfer handles full colour, small runs, PU leather and names; embroidery suits backpacks, laptop bags and heavier totes; sublimation covers white polyester edge to edge. A tote print can be close to A4, a logo on a backpack pocket about 8 to 12 cm wide. The branding guide compares them, and the free mock-up shows the real size.
Yes. Names, initials or roles suit a digital transfer, which handles a different name on each bag; send us a spreadsheet and you’ll check every name on the proof. Estonian, Russian and English wording is set exactly as you supply it, including õ, ä, ö, ü, š, ž and Cyrillic.
Yes, that’s how most welcome packs, delegate bags and race packs are ordered: totes, backpacks or cooler bags with notebooks, bottles, power banks, T-shirts and event giveaways on one quote, each on its own line with matching branding. If you’d like the bags filled before delivery, tell us and we’ll confirm what’s possible for your quantity and dates.
There’s no fixed minimum: we quote small runs too. Each method has a practical minimum, because a set-up costs the same whether it’s spread over 20 bags or 2,000, so very small runs cost more per bag and larger runs bring the unit price down quickly.
Yes. A digital mock-up of your logo on the bag comes free with your quote. For larger orders we recommend a sample: a blank bag to check the size, material and fit, or a branded pre-production sample once the artwork is agreed. Some samples are free and some carry a cost, which we tell you up front. Nothing goes into production until you’ve approved the final proof in writing.
Yes. Delivery can go to any address, including a venue, and one order can be split between your office and the fair, in Estonia or elsewhere in the EU. Send the fair date, stand number and the organiser’s delivery rules with your brief. Totes and drawstring bags are the usual hand-outs at fairs such as Tourest or Latitude59. Every date is an estimate until we confirm it in writing.
Yes. We deliver across Estonia, including Saaremaa, Hiiumaa and the other islands, where delivery can take a little longer and cost more, which we check for each order. We also deliver to all 27 EU countries, plus the United Kingdom, Switzerland, Norway, Iceland, Andorra and Monaco, and worldwide by arrangement.
Plan on around 7 to 14 working days of production once your proof is approved in writing and payment has been received, or payment terms have been agreed on a credit account, with embroidery usually towards the longer end. Delivery comes on top: allow at least about 5 working days after dispatch, and a little longer to the Estonian islands and remote addresses, which we check for each order. Every date is an estimate until we confirm it in writing. For events, give us your date when you ask for a quote, so we can plan around it.
Before the summer break. Production takes around 7 to 14 working days from written proof approval and payment, delivery at least about 5 more, and 23 and 24 June are public holidays, so approve the artwork in spring. Drawstring bags or small backpacks with reflective details suit dark autumn mornings.
Every order is quoted individually: the price depends on the bag, the branding method and number of positions, the quantity and the delivery. Quotes are in euros, excl. VAT, with the VAT treatment stated: Estonian VAT at 24 % on every delivery in Estonia, and normally the reverse charge only for delivery to a VAT-registered business in its own EU country. Any set-up is shown openly. Your contract and invoice are with Swish and Click OÜ (registry code 17301303, VAT number EE102889941). Pay a pro forma invoice by bank transfer before production or, once approved, buy on agreed payment terms with a credit account.
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